Posts Tagged ‘Insights’
Dog Joy wins a GDUSA Award
Tails are wagging for Dog Joy® Natural Dog Treats! The new design has a wholesome, fresh feel that capitalizes on the fun nature of the product proposition. The design incorporates an evolved identity, which feels familiar yet more approachable and ladders back to a wholesome, fresh feel. A window to show through to the product…
Read MoreSimply 7 won, in a not so simple world
Little Big Brands transformed the Simply 7 brand from recessive, to a showstopper that excites retailers and consumers alike. The new identity celebrates the healthy ingredients via custom photography, while the unique-to-category color palette pops at shelf, with bullseye branding taking center stage. Finally- a design that brings to life just how delicious these snacks…
Read MoreMasked Beauty wins a GDUSA Design Award
Republished from GDUSA & DSN Lornamead launched a new line of Masked Beauty products, looking to capture market share by offering these high-end items at “mass-market prices.” The New York-based company is offering six SKUs in the line, all designed to encourage multiple purchases for different benefits. The products are the Purifying Charcoal and Diamond,…
Read MoreHyland’s Wins A Retailer Excellence Award in OTC
Republished from DSN One of the oldest segments in retail pharmacy — over-the-counter medications — has been on a fast track as of late. With medical out-of-pocket costs climbing, many consumers increasingly are turning toward OTC products to address myriad health-and-wellness concerns, including pain relief, weight loss, sleeplessness, gastrointestinal issues and cough-cold and sinus needs.…
Read MoreBringing out the Guru
The Essential Oils industry (worth $4 billion) is everywhere but nowhere, you can find essential oils in categories from beauty to air products to cleaning. In addition, lots are sold in multi-level marketing companies – adding confusion to their value, quality, and usage. As lines between traditional health and wellness blur, the industry is on…
Read MoreWINK! Because Gen Z is Having a Sex Recession
This was fun. Due to many factors, people in their 20’s are 2.5 times more likely to abstain from intimacy than Gen X’ers were at the same age. OKAMOTO®, the #1 condom brand in Japan, asked LBB to help them understand why Gen Z consumers are in the midst of a Sex Recession so that…
Read MoreYou+ is a Mattress on a Mission
Who knew there was so much to learn about mattresses? And that a mattress company could be such a vital force for good? The founders of You+ are dreamers–and concerned dads–on a mission to help people turn off at night so they can turn on the next day. They took the idea that sleeping well…
Read MoreForth CBD, Created by LBB, Wins a GDUSA Cannabis Industry Award
“Who us? Really?” Like Taylor Swift, we were blushing and beyond humbled to see our work for Forth™ CBD recognized with Graphic Design USA Health + Wellness Award, in their inaugural Cannabis Industry Graphic Award category. The award recognizes design that elevates brands, differentiates products, presents vital information, creates safe packaging and distribution, and helps…
Read MorePeople Magazine Food Award Winner – Best Tuna
Published in People Magazine Food Award Winner – Best Tuna Chicken of the Sea Infusions: Basil Congratulations to one of the coolest brands we were able to collaborate with this year. We love them and looks like consumers agree!” Whether served over salad or eaten on its own (there’s a fork in the lid!), this…
Read MoreApril Fools: Introducing 5 Springy New Services from LBB!
A fresh bouquet of new services for you Yay for spring! The flowers are blooming. The baby birds are hatching. Even the crabby guy in accounting is smiling. What better time for some happy news from LBB? We’re thrilled to announce five new cutting-edge methods designed for the brand that’s just not flowering right. Whether…
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