Posts Tagged ‘Branding’
Branding + Children – Know Thy Audience by Pamela Long in Brand Packaging Magazine
When you’re developing a new kid’s brand or evolving an existing brand, you’re never just appealing to a child; you also have a responsibility and need to address the gatekeepers of these brands. You have to check all the boxes for mom and dad while creating a package that appeals to the youngest consumers. It…
Read MoreGDUSA Names LBB’s Richard Palmer a 2019 Person to Watch
Published on GDUSA THE CRITERIA: GDUSA starts each year by choosing a group of People To Watch who embody the spirit of the creative community. Individuals we have come to know and respect for their talent, leadership, success, newsworthiness and community service. In a field so deep in talent and broad in numbers, this is clearly a subjective…
Read MoreWelly Bottle Wins a Creativity International Award
Published on Creativity International Awards Project Title: Welly Bottle Client or Class Name: Welly Bottle – https://www.wellybottle.com This project was about capturing the simplicity of what this brand stands for – purity of mind, body, spirit. The hand-drawn logo is fluid, approachable, modern and understated with the punctuation of the water droplet a nod to the brand’s heart…
Read MoreThera Tears Wins in Health + Wellness Design
Published by GDUSA GDUSA’s American Health + Wellness Design Awards™ honors outstanding graphic communication by this high-profile segment of the economy. The 2018 winners showcase features 100 projects encompassing the big picture of health and wellness: traditional medicine and healthcare; holistic and alternative healing; healthy lifestyles and nutrition; and the aging of our society. Client:…
Read MoreBusiness Insider features ‘Inspired Start’
Published in Business Insider May 2018 Amazon Food allergies are potentially life-threatening conditions that often start during childhood and can negatively affect a person for the rest of their life. To alleviate parents’ fears of their children developing food allergies, Inspired Start makes a baby food designed to introduce eight common food allergens to babies four months…
Read MoreLittle Big Brands is Growing, Join Us!
LBB is hiring junior and senior level creatives, strategy pros, and production superstars. Creative Our Creative team is searching for all levels, including Senior Designers through Creative Director. If you have 4+ years experience and a kick-ass portfolio, contact us! Strategy We are looking for both a Strategist (4+ years experience) and Strategy Director (10+…
Read MoreBrand Packaging features ‘Insights & Advice’ from LBB Industry Leaders
Published in Brand Packaging, March 2018 As founder and chief creative officer of LITTLE BIG BRANDS (LBB), John Nunziato brings his strategic knowledge of global brand development to every project and works directly with clients on a daily basis, but as a small business owner, he’s the IT guy, beer tap fixer and office DJ.…
Read MoreThe New Era of Pet Packaging in Brand Packaging
Published in Brand Packaging September 14, 2018 Three industry experts, including our Creative Director John Nunziato, share what it takes to create successful pet food packaging. The U.S. pet industry reached $86 billion in 2017,* and according to a Packaged Facts report it is expected to hit $91 billion in 2019. Brand Packaging asked three industry…
Read MoreLBB Helps KIND Kids Launch Bars With Money Back Promise
KIND Healthy Snacks introduces a line of KIND KIDS chewy granola bars in flavors kids will love and with ingredients parents can trust. The gluten-free bars include 100 percent whole grains and no artificial flavors, colors, preservatives or genetically engineered ingredients. Parents are invited to try KIND KIDS as a lunchbox snack, and if their…
Read MoreReady Snax, KIND, Snuggle and Summers Eve win Creativity International Awards
Project Title: Ready SnaxClient or Class Name: Ready Pac Foods, Inc Snacking on the go is all about convenience and transparency, easy to eat, with tasty, fresh ingredients that are super appetizing and clearly on view. LBB was tasked to redesign the packaging for the Ready Snax® line, a 9 SKU line up of fresh…
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