Universal

God creates dinosaurs. God destroys dinosaurs. God creates man. Man destroys God. Man creates dinosaurs. LBB designs dinosaur packaging. Consumers rejoice!


Being trusted to work on such an iconic movie franchise was something we just couldn’t pass up! With a design system built to flex across “Kids”, “Core Boy” and “Millennial Fans” consumer segments and products, we developed a thorough guidelines and inspirational packaging to guide National Brands when licensing the Jurassic World franchise. We think it ROARS!