Little Big Brands transformed the Simply 7 brand from recessive, to a showstopper that excites retailers and consumers alike. The new identity celebrates the healthy ingredients via custom photography, while the unique-to-category color palette pops at shelf, with bullseye branding taking center stage. Finally- a design that brings to life just how delicious these snacks are has won a 2020 Graphic Design USA American Package Design Award! Proof below.
“For 57 years, Graphic Design USA has sponsored competitions that recognize graphic design excellence and encourage our community to grow and prosper. Our annual package design awards celebrates well-designed graphics, of course, but also the power of design to tell the story, advance the brand, and make the difference at the moment of truth. This year’s entries exceeded 2,000 for the fifth year in a row. A highly selective top 10% of projects are recognized as winners." GDUSA
Simply 7 will be featured in the annual GDUSA print and digital publication.