May 24, 2021
Little Big Brands worked with BioVanta to bridge the gap between nature and science. LBB was given the opportunity to build a breakthrough cold-fighting formula brand, ensuring the design feels natural first and foremost, but also efficacious. The result: a smart, visually disruptive, and biology-focused identity and packaging. The design works to reassure consumers of the efficacy of the product while bringing to life the therapeutic benefits, and natural ingredients through color and texture.