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STELLA & CHEWY’S

Stella & Chewy’s is the #1 brand in the freeze-dried raw pet food category. An opportunity was identified to enter the kibble category as they found many consumers were mixing their product with other kibble brands. LBB developed the packaging graphics for the 2 sub-lines, staying true to the authentic, hand-crafted, artisanal ethos of the brand, while bringing to life the “wild” proposition of this exciting new offering.

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