Little Big

Lamisil

Challenge

Leverage the Lamisil brand and find a way to give big impact to a small product.

Solution

Create graphics that harmonize with the unique structure. Design wraps around structure to create a larger canvas and highlight the enclosed product. A custom tube insert serves a dual purpose – to securely house the product while helping it “hover” in the package. Graphics and structure work symbiotically to highlight this unique formula and allow the consumer to view the product.